Kaaram OK Please ® embodies a proudly South Indian sensibility. As a brand, we are a fiery confluence of heat and heritage, celebrating the wealth of traditional ingredients and time-honored recipes that South India has to offer.

For us every ingredient tells a deep background story intertwining food culture, and history - a lot of these traditional ingredients are losing their place in our fast-paced world and our aim is to revive, showcase, and restore them for the modern kitchen.

We also hope to show-case technological advancements in agricultural practices by hydroponically growing some of our main ingredients. We marry all this with time-honoured techniques like lacto-fermentation, slow cooking, and traditional methods of producing small-batch, artisanal products.

Our brand aims to be accessible, loud, quirky, with a local flair, which showcases creative ways to keep your kitchen exciting and your palate fresh.